eBooks and Guides

Insider guides and ‘sneak peek’ into the wonderful world of sales

Want to learn more and stay up to date with our latest sales psychology tips?

LET’S CONNECT

Using the Sales Equation eBook by Leanne Elich as part of Business Mastermind series

Understanding Business Archetypes

WE UNRAVEL

  • How to overcome frequent sales challenges

  • How to make a winning first impression

  • The art of building rapport

  • The understanding of psychological based customer behaviours

  • How to master conversational rhythm

  • High-level customer services strategies

AND MUCH MORE...

Using the Sales Equation eBook by Leanne Elich as part of Business Mastermind series

Understanding Business Archetypes

WE UNRAVEL

  • The theory behind the Periodic Table of Sales

  • How to sequence the sales elements

  • Deciphering the sales code

  • The understanding of psychological selling

  • How to master sales habits

  • What the equation can solve

AND MUCH MORE...

Understanding Business Archetypes

WE UNRAVEL

  • The theory behind Archetypes

  • Understanding 12 Business Archetypes

  • How to identify the Personality Traits of your clients

  • The skills behind psychological selling

  • How to master unique sales habits

  • How to create a distinct competitive advantage

AND MUCH MORE...

Personality Intelligence

WE UNRAVEL

  • The theory behind DISC Profiling and Personality Traits

  • Understanding 16 Personality Traits and how to use them

  • Identifying the communication style of your clients

  • The skills behind behavioural selling

  • How to use personality to master objections

  • How to create a distinct competitive advantage

AND MUCH MORE...

Go-To-Market Strategy Template and Checklists

WE UNRAVEL

  • Identifying the Product to Market fit

  • Understanding your audiences buying behaviours

  • Identifying your competitive landscape

  • Generating a skilful Sales and Marketing Plan

  • Articulating your Unique Value Proposition

  • Analysing opportunity and success metrics

AND MUCH MORE...

Psychological Triggers & Cognitive Biases

WE UNRAVEL

  • Use these tools to optimise your sales, process, website, landing pages and sales pages
  • Identify various psychological triggers to improve conversion rates and increase revenue
  • Master the art of persuasive email sequences and communication techniques
  • How to use nudging techniques to influence customer decision making
  • Identify what motivates people to buy

AND MUCH MORE...

Friday Fun Facts 2022

WE UNRAVEL

  • A compilation of our weekly published Sales Psychology Facts
  • Discover the world of Behavioural Science and the Psychology of customer behaviour
  • How you can build and use sales psychology techniques in your own business
  • Learn how to implement powerful psychology frameworks to ethically influence your customers

AND MUCH MORE...

100 Content Topics & Ideas

WE UNRAVEL

  • 100 of the best post and blog ideas for your sales and marketing strategy
  • How to use these ideas on all social platforms
  • How to effectively use these tools to help you tell the world about your business
  • Increase visibility and promote industry expertise using thought provoking ideas
  • Create scroll stopping content that showcases your business

AND MUCH MORE...

Friday Fun Facts 2023

WE UNRAVEL

  • A compilation of our 2023 weekly published Sales Psychology Facts
  • Discover the world of Behavioural Science and the Psychology of customer behaviour
  • How you can build and use sales psychology techniques in your own business
  • Learn how to implement powerful psychology frameworks to ethically influence your customers

AND MUCH MORE...

About the Author

Dr Leanne Elich M.D. PhD. GAICD.

CEO, Leanne Elich Consulting

Leanne Elich is a Sales Psychologist & Business Strategist with expertise in Neuroscience and Behavioural Science sales techniques.

Leanne and her team work with individuals, teams and organisations to create powerful sales strategies to ethically influence consumer behaviour and create visibility in a busy market.

Our secret ingredient…science, not guesswork!