Revenue Streams That Work!

by | 13 Nov 2023 | Behavioural Science, Business Tools, Sales Psychology

Welcome to the exciting world of revenue streams! In today’s digital age, there are more opportunities than ever to diversify your income and make money doing what you love. Whether you’re a small business owner, a content creator, or an aspiring entrepreneur, understanding the various revenue streams available can be a game-changer. In this article, we’ll explore eight different revenue streams, each with its unique charm and potential for success.

When I work with business owners, we spend a lot of time focusing on their revenue model – how their business generates revenue. Surprisingly, many entrepreneurs have a relatively narrow understanding of revenue models which holds them back. From digital goodies to advertising magic, these strategies can be the game-changer you’ve been looking for.

Let’s dive right in!

  • Digital Products

Living in the digital age gives us a wealth of opportunities just waiting to be explored. Think e-books, software, online courses, or graphic design templates. The beauty of digital products is that they can be created once and sold to an unlimited number of customers, making them a scalable source of revenue. Imagine you’re passionate about photography. You can create and sell a comprehensive online photography course covering everything from composition to post-processing. This course could be your ticket to a steady income stream from a global audience of budding photographers. So, don’t underestimate the power of your knowledge and skills; they could be your key to financial success.

  • Subscription

Subscriptions are the name of the game these days. Whether you’re offering exclusive content, a software subscription, or access to an online community, that recurring billing is like money on tap. People love subscriptions because they’re getting value, and it keeps them coming back for more. Take a look at Netflix. They’ve transformed the way we consume content by offering a vast library of movies and TV shows for a monthly fee. If you have a passion for something, be it education, fitness, or even niche hobbies, you can explore the subscription model to create a community of loyal subscribers. Offering exclusive content or products can incentivise customers to keep their subscriptions active, providing you with a reliable source of income.

  • Membership

Elevate your subscriptions to the next level with membership programs. Building a loyal community can be the foundation of a successful revenue stream. Membership communities, often facilitated through platforms like Patreon or private Facebook groups, allow you to connect with like-minded individuals willing to pay for premium content or experiences. Imagine you’re a food blogger or nutritionist. You can create a membership community where your subscribers get early access to your recipes, behind-the-scenes content, and even virtual cooking classes. Your community members not only support your work but also enjoy a sense of belonging and exclusivity.

  • Services

If you’ve got some skills to flex, services can be your gold mine. Whether you’re a freelance writer, a graphic designer, a social media manager, or a web developer, your skills can be a valuable source of income. You can monetise your talents. Just be the best at what you do, find your niche, and watch those clients roll in.

  • Live Learning

In this age of constant learning, live learning experiences are like hotcakes, and for good reason. Platforms like Zoom and Google Meet have made it easier than ever to host virtual workshops, webinars and live classes. If you have knowledge or skills to share, this revenue stream might be perfect for you. Imagine you’re a fitness enthusiast. You can offer live workout sessions, personalised training and nutrition guidance through virtual classes. Participants pay a fee to join, and you get to interact with them in real time, providing immediate value and building a loyal following.

  • Physical Products

While the digital world offers numerous opportunities, physical products still have their place in the market. If you’re creative and have a unique product idea, there’s potential for substantial income here. You could be a talented artist who creates stunning handcrafted jewellery. By setting up an online store, you can reach customers worldwide. If your products resonate with a specific audience, word-of-mouth and social media can help your brand grow rapidly. Selling physical products can be a fulfilling way to turn your passion into profit.

  • Affiliate

If you’re looking for a low-risk hustle, dive into the world of affiliate marketing. Affiliate marketing is a fantastic way to earn a commission by promoting other people’s products or services. If you have a blog, website, or a strong social media presence, you can leverage your audience to drive traffic to affiliate partner websites. If someone purchases through your link, you earn a percentage of the sale. It’s a win-win situation where you help your audience make informed decisions while earning money for yourself.

  • Advertising

Let’s talk advertising. By sharing marketing messages from third parties, you can score some upfront cash for ad space on your platforms. Companies are always looking for ways to reach potential customers, and your platform could be their ticket to success. Platforms like Google AdSense or social media ad campaigns make it easy to monetise your content through advertising. The more eyes on your content, the more you can earn through ad revenue. Just be sure to maintain the balance between ads and user experience to keep your audience engaged.


In today’s digital landscape, the possibilities for generating income are virtually limitless. Whether you’re a creative, an entrepreneur, or someone with a passion for sharing, these eight revenue streams offer exciting opportunities to turn your interests and skills into a fulfilling and sustainable income. Remember, success in the world of revenue streams takes time, effort, and dedication. But with the right approach, you can create a rewarding and profitable income source while doing what you love. The world is waiting to support you on your journey to financial success!

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Dr Leanne Elich PhD. GAICD. CEO, Leanne Elich Consulting

Leanne Elich is a Sales Psychology & Business Strategist with expertise in Neuroscience and Behavioural Science sales techniques. Leanne and her team work with individuals, teams and organisations to create powerful sales strategies to ethically influence consumer behaviour and create visibility in a busy market.